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Axel Arigato was launched in 2014 with a disruptive agenda.

The idea of Axel Arigato started with the founders, max svärdh and albin johansson, questioning the whole structure of the industry – why and how you make things.

By foregoing seasonal collections, traditional sales channels and engaging with customers directly, Axel Arigato was launched with one main objective: to embrace the now and always looking for the tomorrow. Cultural references include music, art and architecture, all of which illustrate the kind of world Axel Arigato wants to project.